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What exactly is MBA in marketing for management Graduates in India

by Sameeksha Khanna 29. January 2012 08:15

In the present job market having an elite MBA/PGDM degree is more likely considered to have achieved the ultimate level of business education. Today MBA is considered to be a lucrative career option especially in a country like India where there is a dearth of professional management. According to a survey it has been found that this degree is really important for those who want to achieve top management positions in multinational companies round the world. It is really important following the trend of global economy which has it's tended towards a more corporate and service oriented economy. More precisely a business is mostly run by the skillful ability of an MBA graduate.

Sometimes the aspirants are left with a confusion or doubt about what to choose between achieving a MBA degree or engaging in some sort of work. But the wise decision is always to go for MBA as it will compensate altogether the years of study by giving oneself a good employment in terms of service and salary. Generally an MBA is a two year program in which at the initial year the company focuses in teaching basic business strategies often required by a business manager including corporate finance, economics, strategic planning, marketing, accounting etc. At the end of first year a student can choose their subject of interest to do their MBA. In a word doing an MBA not just bestows with a good future but also a respectable position that every aspirant dream of in their life.

Selecting a career in Marketing is a great choice. Mainly the job responsibility includes fulfillment of certain business targets within the speculated period of time. Those graduating with a degree marketing have several business positions like marketing manager, brand manager, market research analyst, product manager and several others. In addition to that there are several other positions available including sales manager, advertising manager, PR director, marketing communications manager etc. Its not just in today but always there is a bulk requirement of marketing graduates in the fields of advertising, direct marketing and specialization in communication. Sometimes the companies hire marketing MBA's as strategist, new product developers and specialists in customer segmentation.

In an MBA career path selecting the right institute is always a matter of concern as it finally adds to the value of one's degree. Several institutions are available worldwide which provides this career opportunity. But the situations are not same for all as some cannot go for full time courses and for them comprehensive courses are available which is helpful to continue for students as well as working executives. Even with and digital media coming in there would a be lot of opportunities in the digital media space being created for working professionals alike.  The remuneration is constant but it improves with the years of experience in service.

Coming to the point of eligibility, a graduate with 60% marks in graduation is eligible for MBA in marketing. Students specially of the Indian origin take admissions on the basis of entrance tests like CAT/MAT tests etc.

Educomp MAPS takes pride in the fact that we have great faculty that from IIMs, a very active placement cell and brand name of Educomp and Raffles which are premier education institutes in India and Singapore respectively, specially for marketing we beleive that our faculty is top class.

 

 

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Comments (1) -

MBA Admission 2012
MBA Admission 2012 India
2/15/2012 10:22:30 AM #


It is interesting & valuable, that's great.. The blog seems to be interesting....

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